Growth

Gatekeeping Ideas? Think Again

Ava Harris

Ava Harris

Execution is 90% of the work

Execution is 90% of the work

Execution is 90% of the work

Blue Flower
Blue Flower
Blue Flower

🚫 Gatekeeping Ideas? Think Again. (Offering something special at the end of the post!)

One of the biggest myths in business is that ideas need to be hidden, guarded, and locked away out of fear someone will "steal" them.

But here’s the truth: nearly everyone has a list of “million-dollar ideas.” What matters is execution—and that’s where real success takes root.

How many of us have a story about the time we almost got into Bitcoin? We had the idea, the chance was there, but execution (or lack of it) made the difference (we all feel it during this 🐂 run).

The same is true in business—ideas are only as powerful as what you do with them.

Yesterday, I hosted lunch with two friends in the liquor space. Technically, they’re competitors, but that didn’t stop them from learning from each other’s journey. They shared mistakes, uncovered insights, and even discussed collaborating on distribution. That’s the power of partnerships done right.

Building something meaningful isn’t just about an idea. It’s about learning from those who’ve navigated the path, skipping common pitfalls, and scaling faster with the right connections. Collaboration beats competition when it helps you move smarter.

To those looking to bring an idea to life or enhance execution, I’m offering 5 free sessions open to explore the possibilities. My team and I bring the experience and insights to help you avoid repeated mistakes and execute with precision. Our chats are direct and open—no advisors sweet-talking your opportunity, just real, honest feedback. I’ll be asking the hard questions, and if there are additional insights to be learned, we’ll connect you with the right person who has the experience you need. My team and I bring the expertise to help you avoid repeated mistakes and execute with precision.

And hey, if you’re also interested in chatting about the best spritzes in Australia, come by for a drink.

Cheers to making ideas happen!🍾

hashtag#ExecutionMatters hashtag#Collaboration hashtag#Innovation hashtag#StrategicPartnerships hashtag#GrowthMindset hashtag#ProductManagement hashtag#Strategy


(*Update* - booked out! as the demand is higher than expected, I will be providing more sessions during the beginning of the next calendar year)

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X18 created a game changing strategy for us and helped us execute it. We've worked with consultants before, but none really cared about the execution.

X18 created over 3X growth in 18 months alone. Can't recommend enough.

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Managing Director

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